{"id":2697,"date":"2023-04-28T14:06:58","date_gmt":"2023-04-28T14:06:58","guid":{"rendered":"https:\/\/fonexmedya.com\/?p=2697"},"modified":"2023-04-28T14:06:59","modified_gmt":"2023-04-28T14:06:59","slug":"amazonun-isinin-kar-getiren-kisimlari-basarili-oluyor","status":"publish","type":"post","link":"https:\/\/fonexmedya.com\/?p=2697","title":{"rendered":"Amazon’un i\u015finin k\u00e2r getiren k\u0131s\u0131mlar\u0131 ba\u015far\u0131l\u0131 oluyor."},"content":{"rendered":"
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Amazon’un temel e-ticaret i\u015fi zor durumda olabilir, ancak i\u015finin k\u00e2r getiren k\u0131s\u0131mlar\u0131 ba\u015far\u0131l\u0131 oluyor.<\/span><\/b><\/p>\n<\/div>\n<\/div>\n

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\u015eirket Per\u015fembe g\u00fcn\u00fc yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, y\u0131l\u0131n ilk \u00fc\u00e7 ay\u0131nda 2022’nin ayn\u0131 d\u00f6nemine k\u0131yasla \u00e7evrimi\u00e7i sat\u0131\u015flar\u0131n sabit kald\u0131\u011f\u0131n\u0131 s\u00f6yledi.<\/span><\/p>\n<\/div>\n<\/div>\n

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Ancak bulut hizmetlerinde ve reklam birimlerinde beklenenden daha iyi sat\u0131\u015flar yaparak bunu telafi etti.<\/span><\/p>\n<\/div>\n<\/div>\n

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K\u00e2rlar da, firman\u0131n maliyet d\u00fc\u015f\u00fcrme hamlesinin meyvelerini vermeye ba\u015flad\u0131\u011f\u0131n\u0131n bir i\u015fareti olarak s\u0131\u00e7rad\u0131.<\/span><\/p>\n<\/div>\n<\/div>\n

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\u0130cra Kurulu Ba\u015fkan\u0131 Andy Jassy, \u200b\u200b”\u00d6zellikle belirsiz bir ekonominin ortas\u0131nda, ekiplerimizin m\u00fc\u015fterilere nas\u0131l hizmet verdi\u011fi konusunda be\u011fenilecek \u00e7ok \u015fey var” dedi.<\/span><\/p>\n<\/div>\n<\/div>\n

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Al\u0131\u015fveri\u015f yapanlar pandemiden sonra ma\u011faza i\u00e7i harcamalara geri d\u00f6nd\u00fcklerinden ve artan ya\u015fam maliyetlerine yan\u0131t olarak b\u00fct\u00e7elerini s\u0131k\u0131la\u015ft\u0131rd\u0131klar\u0131ndan Amazon sat\u0131\u015flar\u0131 yava\u015flad\u0131.<\/span><\/p>\n<\/div>\n<\/div>\n

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Firmalar harcama konusunda daha temkinli hale geldik\u00e7e, ekonominin gidi\u015fat\u0131na ili\u015fkin endi\u015feler de i\u015fletmeleri \u00fczerinde a\u011f\u0131rl\u0131k yaratt\u0131.<\/span><\/p>\n<\/div>\n<\/div>\n

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Ge\u00e7en y\u0131l dizginleri eline ald\u0131\u011f\u0131ndan beri Bay Jassy, \u200b\u200bfirmay\u0131 performans\u0131n\u0131 iyile\u015ftirmesi i\u00e7in zorluyor, Halo fitness b\u00f6l\u00fcm\u00fc gibi baz\u0131 programlar\u0131 daha bu hafta tasfiye ediyor, emlak geni\u015fleme planlar\u0131n\u0131 durduruyor, ABD’deki da\u011f\u0131t\u0131m a\u011f\u0131n\u0131 elden ge\u00e7iriyor ve binlerce ki\u015fiyi duyuruyor. i\u015ften \u00e7\u0131karmalar.<\/span><\/p>\n<\/div>\n<\/div>\n

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Firman\u0131n i\u015f g\u00fcc\u00fc ge\u00e7en y\u0131l\u0131n Mart ay\u0131ndan bu yana %10 k\u00fc\u00e7\u00fcld\u00fc ve ge\u00e7en y\u0131l\u0131n sonundan bu yana 75.000’den fazla \u00e7al\u0131\u015fan\u0131 i\u015ften \u00e7\u0131kard\u0131.<\/span><\/p>\n<\/div>\n<\/div>\n

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Insider Intelligence ba\u015f analisti Andrew Lipsman, bunun i\u015fe yaramaya ba\u015flad\u0131\u011f\u0131n\u0131 s\u00f6yledi.<\/span><\/p>\n<\/div>\n<\/div>\n

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Lipsman, “Birka\u00e7 \u00e7eyrektir ilk kez, Amazon nihayet biraz r\u00fczgar\u0131 arkas\u0131na alabilir” dedi.<\/span><\/p>\n<\/div>\n<\/div>\n

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Amazon’un reklam biriminde gelir ge\u00e7en y\u0131la g\u00f6re %23 artarken, uzun s\u00fcredir \u015firketin en b\u00fcy\u00fck k\u00e2r kayna\u011f\u0131 olan Amazon Web Services’in sat\u0131\u015flar\u0131 %16 artt\u0131.<\/span><\/p>\n<\/div>\n<\/div>\n

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Ocak-Mart d\u00f6neminde genel sat\u0131\u015flar %9 art\u0131\u015fla 127,4 milyar dolara y\u00fckseldi – ge\u00e7en y\u0131l\u0131n sonundaki b\u00fcy\u00fcmeyle kar\u015f\u0131la\u015ft\u0131r\u0131labilir – ve baz\u0131 \u00e7eyreklerde sat\u0131\u015flar\u0131n %40’tan fazla artt\u0131\u011f\u0131 pandemiden sonra b\u00fcy\u00fck bir d\u00fc\u015f\u00fc\u015f.<\/span><\/p>\n<\/div>\n<\/div>\n

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Yine de \u015firketin performans\u0131 bir\u00e7ok analistin bekledi\u011finden daha iyiydi ve ge\u00e7en y\u0131l\u0131n \u00e7eyre\u011findeki 3.8 milyar $’l\u0131k zarara k\u0131yasla k\u00e2r\u0131 3.2 milyar $’a y\u00fckseldi.<\/span><\/p>\n<\/div>\n<\/div>\n

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\u015eirket hisseleri mesai sonras\u0131 i\u015flemlerde %7’den fazla de\u011fer kazand\u0131.<\/span><\/p>\n<\/div>\n<\/div>\n

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Lipsman, “Amazon, en s\u0131k\u0131nt\u0131l\u0131 d\u00fc\u015f\u00fc\u015f trendlerini tersine \u00e7evirerek veya en az\u0131ndan durdurarak, ilk \u00e7eyrekte yapmas\u0131 gerekeni yapt\u0131” dedi.<\/span><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Amazon’un temel e-ticaret i\u015fi zor durumda olabilir, ancak i\u015finin k\u00e2r getiren k\u0131s\u0131mlar\u0131 ba\u015far\u0131l\u0131 oluyor. \u015eirket Per\u015fembe g\u00fcn\u00fc yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, y\u0131l\u0131n ilk \u00fc\u00e7 ay\u0131nda 2022’nin ayn\u0131 d\u00f6nemine k\u0131yasla \u00e7evrimi\u00e7i sat\u0131\u015flar\u0131n sabit kald\u0131\u011f\u0131n\u0131 s\u00f6yledi. Ancak bulut hizmetlerinde ve reklam birimlerinde beklenenden daha iyi sat\u0131\u015flar yaparak bunu telafi etti. K\u00e2rlar da, firman\u0131n maliyet d\u00fc\u015f\u00fcrme hamlesinin meyvelerini vermeye ba\u015flad\u0131\u011f\u0131n\u0131n …<\/p>\n","protected":false},"author":1,"featured_media":2698,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[219,923],"class_list":["post-2697","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tie-tech","tag-amazon","tag-sirketler"],"_links":{"self":[{"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/posts\/2697","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2697"}],"version-history":[{"count":1,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/posts\/2697\/revisions"}],"predecessor-version":[{"id":2699,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/posts\/2697\/revisions\/2699"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/media\/2698"}],"wp:attachment":[{"href":"https:\/\/fonexmedya.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2697"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2697"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2697"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}