{"id":2270,"date":"2023-02-20T20:42:18","date_gmt":"2023-02-20T20:42:18","guid":{"rendered":"https:\/\/fonexmedya.com\/?p=2270"},"modified":"2023-02-20T20:42:20","modified_gmt":"2023-02-20T20:42:20","slug":"butik-bira-ureticisi-brewdog-bira-ureticisi-budweiser-ile-ortaklik-kurduktan-sonra-cinde-genisliyor","status":"publish","type":"post","link":"https:\/\/fonexmedya.com\/?p=2270","title":{"rendered":"Butik bira \u00fcreticisi Brewdog, bira \u00fcreticisi Budweiser ile ortakl\u0131k kurduktan sonra \u00c7in’de geni\u015fliyor."},"content":{"rendered":"
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\u0130ngiltere merkezli butik bira \u00fcreticisi Brewdog, bira \u00fcreticisi Budweiser ile ortakl\u0131k kurduktan sonra \u00c7in’de geni\u015fliyor.<\/b><\/p>\n<\/div>\n<\/div>\n

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Budweiser China ile ortak giri\u015fim, \u0130sko\u00e7 firmas\u0131n\u0131n Punk IPA’s\u0131n\u0131 ve \u00c7in’de \u00fcretilen di\u011fer biralar\u0131 g\u00f6recek.<\/p>\n<\/div>\n<\/div>\n

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Brewdog ayr\u0131ca d\u00fcnyan\u0131n en b\u00fcy\u00fck ikinci ekonomisinde daha fazla bar a\u00e7may\u0131 planlad\u0131\u011f\u0131n\u0131 s\u00f6yl\u00fcyor.<\/p>\n<\/div>\n<\/div>\n

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Bu, \u015firketin son y\u0131llarda tart\u0131\u015fmalarla kar\u015f\u0131 kar\u015f\u0131ya kalmas\u0131ndan ve borsada listelenmeye devam edebilece\u011fini i\u015faret etmesinden sonra gelir.<\/p>\n<\/div>\n<\/div>\n

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Brewdog’un kurucusu James Watt yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, Budweiser ortakl\u0131\u011f\u0131n\u0131 “d\u00f6n\u00fc\u015f\u00fcmsel” olarak nitelendirdi ve bunun butik bira fabrikas\u0131n\u0131 “d\u00fcnyan\u0131n en b\u00fcy\u00fck bira pazar\u0131n\u0131n her k\u00f6\u015fesine” getirece\u011fini s\u00f6yledi.<\/p>\n<\/div>\n<\/div>\n

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Anla\u015fmaya g\u00f6re Brewdog, biralar\u0131n\u0131n \u00f6n\u00fcm\u00fczdeki ay\u0131n sonuna kadar Budweiser China’n\u0131n g\u00fcneydo\u011fudaki Fujian eyaletindeki Putian butik bira fabrikas\u0131nda \u00fcretilmeye ba\u015flanmas\u0131n\u0131 bekledi\u011fini s\u00f6yledi.<\/p>\n<\/div>\n<\/div>\n

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\u015eirket ayr\u0131ca \u00f6n\u00fcm\u00fczdeki \u00fc\u00e7 y\u0131l i\u00e7inde \u00fclkede \u00e7ok say\u0131da bar a\u00e7may\u0131 planlad\u0131\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n<\/div>\n<\/div>\n

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D\u00fcnyan\u0131n en b\u00fcy\u00fck bira pazar\u0131 olan \u00c7in, \u015fu anda Brewdog’un toplam sat\u0131\u015flar\u0131n\u0131n %1’inden az\u0131n\u0131 olu\u015fturuyor.<\/p>\n<\/div>\n<\/div>\n

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Bu, Brewdog’un \u00fclkedeki sat\u0131\u015flar\u0131n\u0131 ikiye katlamas\u0131na yard\u0131mc\u0131 oldu\u011funu s\u00f6yledi\u011fi 2021’de Japonya’da Asahi ile yapt\u0131\u011f\u0131 anla\u015fman\u0131n ard\u0131ndan \u015firketin Asya’daki ikinci ba\u011flant\u0131s\u0131.<\/p>\n<\/div>\n<\/div>\n

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\u015eirket \u015fu anda 110’dan fazla bardan olu\u015fan uluslararas\u0131 bir a\u011fa sahip oldu\u011funu, ancak \u00c7in’de yaln\u0131zca bir bar oldu\u011funu s\u00f6yl\u00fcyor.\u00a02020 y\u0131l\u0131nda a\u00e7\u0131lan Brewdog Shanghai, \u015fehrin Jing’An semtinde bulunuyor.<\/p>\n<\/div>\n<\/div>\n

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\u0130sko\u00e7ya merkezli \u015firketin 2.300’den fazla \u00e7al\u0131\u015fan\u0131 bulunuyor ve ayr\u0131ca ABD’nin Ohio eyaletinde, Almanya’da Berlin’de ve Avustralya’da Brisbane’de bira fabrikalar\u0131 bulunuyor.<\/p>\n<\/div>\n<\/div>\n

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\u015eirketin 2020’de Londra borsas\u0131nda hisse sat\u0131\u015f\u0131na ba\u015flamay\u0131 planlad\u0131\u011f\u0131, ancak salg\u0131n\u0131n kilitlenmeler s\u0131ras\u0131nda pub ve barlar\u0131n kapanmas\u0131na neden olmas\u0131 nedeniyle hareketi erteledi\u011fi bildirildi.<\/p>\n<\/div>\n<\/div>\n

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Bay Watt, Brewdog’un yak\u0131nda bir hisse sat\u0131\u015f\u0131n\u0131 yeniden canland\u0131rma plan\u0131 olmad\u0131\u011f\u0131n\u0131 s\u00f6yledi, ancak bu y\u0131l\u0131n sonuna kadar ger\u00e7ekle\u015febilece\u011fini ima etti.<\/p>\n<\/div>\n<\/div>\n

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Brewdog’un 2021 mali sonu\u00e7lar\u0131na g\u00f6re, y\u0131ll\u0131k 5,5 milyon sterlin (6,6 milyon dolar) i\u015fletme zarar\u0131 g\u00f6rd\u00fc.<\/p>\n<\/div>\n<\/div>\n

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\u015eirket, pazarlama kampanyalar\u0131 ve i\u015fyeri k\u00fclt\u00fcr\u00fc nedeniyle ele\u015ftirilere maruz kald\u0131.<\/p>\n<\/div>\n<\/div>\n

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Bu y\u0131l\u0131n Ocak ay\u0131nda\u00a0Watt, \u015firketin yan\u0131lt\u0131c\u0131 “som alt\u0131n” bira kutusu promosyonunu kazananlara yakla\u015f\u0131k 500.000 \u00a3 \u00f6dedi\u011fini s\u00f6yledi\u00a0.<\/p>\n<\/div>\n<\/div>\n

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Baz\u0131 kazananlar kutular\u0131n de\u011ferini sorgulad\u0131lar ve\u00a0alt\u0131n kaplamal\u0131 olduklar\u0131n\u0131 ke\u015ffettikten sonra \u015fikayet ettiler\u00a0.<\/p>\n<\/div>\n<\/div>\n

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Ayr\u0131 bir \u015fekilde, Haziran 2021’de eski i\u015f\u00e7ilerden gelen bir mektupta, eski personelin\u00a0bira \u00fcreticisi i\u00e7in \u00e7al\u0131\u015fman\u0131n bir sonucu olarak “ak\u0131l hastal\u0131\u011f\u0131na yakaland\u0131\u011f\u0131” belirtildi .<\/p>\n<\/div>\n<\/div>\n

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Brewdog’un personelin endi\u015felerini dile getirmekten korktu\u011fu bir k\u00fclt\u00fcr\u00fc te\u015fvik etti\u011fi de dahil olmak \u00fczere bir dizi iddiada bulundu.<\/p>\n<\/div>\n<\/div>\n

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Bay Watt eski personelden \u00f6z\u00fcr diledi ve \u015fikayetlerinin kendisini daha iyi bir genel m\u00fcd\u00fcr yapmas\u0131na yard\u0131mc\u0131 olaca\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

\u0130ngiltere merkezli butik bira \u00fcreticisi Brewdog, bira \u00fcreticisi Budweiser ile ortakl\u0131k kurduktan sonra \u00c7in’de geni\u015fliyor. Budweiser China ile ortak giri\u015fim, \u0130sko\u00e7 firmas\u0131n\u0131n Punk IPA’s\u0131n\u0131 ve \u00c7in’de \u00fcretilen di\u011fer biralar\u0131 g\u00f6recek. Brewdog ayr\u0131ca d\u00fcnyan\u0131n en b\u00fcy\u00fck ikinci ekonomisinde daha fazla bar a\u00e7may\u0131 planlad\u0131\u011f\u0131n\u0131 s\u00f6yl\u00fcyor. Bu, \u015firketin son y\u0131llarda tart\u0131\u015fmalarla kar\u015f\u0131 kar\u015f\u0131ya kalmas\u0131ndan ve borsada listelenmeye devam …<\/p>\n","protected":false},"author":1,"featured_media":2271,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,19],"tags":[792,791,793,790,285,279],"class_list":["post-2270","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tie-world","category-tie-business","tag-bira-ureticisi","tag-brewdog","tag-budweiser","tag-butik-bira","tag-cin-2","tag-ingiltere-2"],"_links":{"self":[{"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/posts\/2270","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2270"}],"version-history":[{"count":1,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/posts\/2270\/revisions"}],"predecessor-version":[{"id":2272,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/posts\/2270\/revisions\/2272"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=\/wp\/v2\/media\/2271"}],"wp:attachment":[{"href":"https:\/\/fonexmedya.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2270"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2270"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fonexmedya.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}